Temkin Well-Being Index for U.S. Consumers Jumps To Highest Levels

Temkin Group has been doing large-scale consumer research for several years. As part of our ongoing studies, we track many consumer attitudes. To gauge the overall quality of life for the U.S. population, we created the Temkin Well-Being Index (TWBi) based on a few of those attitudinal elements.

The TWBi is based on a survey of 10,000 U.S. consumers in January. The overall index is an average of three measurements representing the percentage of U.S. adults (18 and older) who agree with these statements:

  • I am typically happy
  • I am healthy
  • I am financially secure

We’ve been tracking it since 2012.  As you can see in the figure below:

  • After the TWBi reached 65.9%, the highest over the six years we’ve been tracking the metric.
  • The increase of 4 %-points between 2016 and 2017 is the largest single-year increase.
  • All three areas of the TWBi are at their highest levels, and increased since last year. The largest increase is in financial security, which gained 5.5 %-points between 2016 and 2017.

The bottom line: U.S. consumers are more well off this year.

About Bruce Temkin, CCXP
I'm an experience (XM) management catalyst; helping organizations improve results by engaging the hearts and minds of their employees, customers, and partners. I enjoy researching and speaking about these topics. I lead the Qualtrics XM Institute, which is the world's best job. We're igniting a global community of XM Professionals who are inspired and empowered to radically improve the human experience. To achieve this goal, my team focuses on thought leadership, training, and community building. My work is driven by a set of fundamental beliefs: 1) Everything starts and ends with human beings, so you need to understand how people think, feel, and behave; 2) XM is a discipline that needs to be woven throughout an organization's entire operating fabric; and 3) Building the XM discipline requires a combination of culture, competency, and technology.

2 Responses to Temkin Well-Being Index for U.S. Consumers Jumps To Highest Levels

  1. Thanks for sharing. Always telling to tell how consumers feel about the market in general. A great benchmarking metric to monitor.

    George

  2. Very informative, Bruce. Thank you for sharing this. This is a great place to start if businesses are figuring out their next move based on consumer trends. It’s amazing how you guys keep track of this yearly. I totally agree with Drive, this a great benchmarking metric to monitor. Keep it up and have a great day!

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